Anitta 2017 Hot! Info
2017 was chaotic, colorful, and controversial. It was the year of the Vai, malandra girl. It was the year of check the beat, uh, vai, tropa... . Let’s break down why Anitta’s 2017 was the most pivotal chapter in her rise to eventual world domination.
Domestically, some critics accused Anitta of abandoning Brazilian roots for commercial appeal. However, her streaming numbers told a different story: “Paradinha” reached No. 1 on Spotify Brazil, and “Downtown” charted in 15 countries. Internationally, Billboard named her one of the “Top 10 Latin Artists to Watch” in late 2017. anitta 2017
The music video for “Sua Cara” featured Anitta and Pabllo Vittar in hypersexualized, futuristic Arab-inspired costumes, directly challenging conservative Brazilian gender norms. “Vai Malandra” embraced the favela aesthetic but reframed it as glamorous and aspirational. 2017 was chaotic, colorful, and controversial
To understand the sheer magnitude of Brazilian superstar Anitta today, you have to rewind the tape to 2017. While she had enjoyed a steady rise since 2013 with hits like “Show das Poderosas,” it was that served as the tectonic shift in her career. This was the year she stopped being just a Brazilian pop star and transformed into a Latin American powerhouse, a viral sensation, and a blueprint for how to escape the borders of your home country without losing your essence. However, her streaming numbers told a different story:
A major collaboration with Major Lazer and Pabllo Vittar. The music video, filmed in the Moroccan desert, became one of the most-viewed videos on YouTube within 24 hours at the time.
You cannot write about without addressing the censorship. In March 2017, Anitta was famously banned from performing her song “Sua Cara” (yes, the Major Lazer one) on Domingão do Faustão , Brazil’s most-watched Sunday TV show. The network claimed the choreography was "too sensual."