- Our First Collaboration With Popu... | Fukada Eimi

In a rare move for a celebrity collaboration, Eimi pushed for full transparency regarding the supply chain. Every item in the “No Filter” collection is produced in facilities that comply with the Fair Labor Association’s standards. The custom cotton used is 70% organic, and all polyester components are recycled from post-consumer plastic bottles.

The phrase "Our First Collaboration" suggests a fresh start and a unique project that breaks the mold. While specific details of these types of partnerships are often shrouded in secrecy until launch, the implications are vast. Fukada Eimi - Our First Collaboration With Popu...