Shit Scat | Mythiccal

We live in an era of "Post-Irony." In this space, the grosser or more nonsensical a phrase is, the more "authentic" it feels to certain users who are tired of the polished, corporate nature of the modern web.

Anthropologically, how a culture treats "the gross stuff" reflects their values. The Dung Beetle (Khepri) : In Ancient Egypt, the scarab beetle Mythiccal Shit Scat

If you are looking for a guide, it's likely you've encountered one of the following: SEO Spam/Scam Sites We live in an era of "Post-Irony

If someone refers to a piece of media as "Mythical Shit Scat," they might be describing a video or image that is: By pairing the "Mythical"—something divine

The power of the phrase lies in its jarring contrast. By pairing the "Mythical"—something divine, legendary, or out of reach—with "Scat"—the most base, biological reality—the term creates a cognitive dissonance.