Craig Proctor Scripts Pdf Today

His philosophy differs from the "consultative" approach taught by many modern coaches. Instead of simply asking open-ended questions about a client's dream home, Proctor’s approach is more directive. It utilizes hypnotic language patterns, assumed rapport, and the "Ben Franklin" effect to guide a conversation toward a predetermined conclusion: the signing of a listing agreement or a buyer representation contract.

: The goal is to "sift and sort" leads, identifying high-quality prospects in minutes so you don't waste time on those who aren't ready to act. craig proctor scripts pdf

Analysis: The phrase "Did I catch you at a bad time?" is a psychological reverse. Most people expect a salesperson to ask, "Is this a good time?" which invites a "No." By asking if it is a bad time, the prospect almost instinctively says, "No, it’s fine," granting permission for the call. : The goal is to "sift and sort"

: It positions the call as a helpful follow-up to a request they made, making you a "professional" rather than a "telemarketer". Timing & Motivation : It positions the call as a helpful

To eliminate the seller's fear of being stuck with two mortgages or no home at all.

The "Craig Proctor scripts PDF" is the holy grail for agents because it promises to solve the hardest part of the job: starting the conversation. But a PDF sitting on your hard drive is worth $0. A script memorized and spoken with confidence is worth a $15,000 commission check.