This is the "value-first" approach. It moves beyond "look at this outfit" to "here is why this works." Examples include:
It uses current fashion trends as the vocabulary to express personal, lasting style. It is not enough to show what you are wearing; you must explain why it works. MommyGotBoobs.18.06.11.Ryan.Keely.Im.Not.A.Regu...
Once you have an audience, how do you monetize your fashion and style content without losing authenticity? This is the "value-first" approach