Buku Zero To One Pdf -

The title Zero to One is a metaphor that encapsulates the book’s central argument. Thiel distinguishes between two types of progress:

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If you want to build a successful startup, you cannot compete in a red ocean of rivals (think airlines or restaurants). You must build a monopoly. In Zero to One , Thiel argues that monopolies are not evil; they are the only business models that generate enough profit to fund long-term innovation.